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Flat Toucan

#9b5440
Notes

Flat Toucan (#9B5440) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (13°, 42%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9b5440
RGB
rgb(155, 84, 64)
HSL
hsl(13, 42%, 43%)
HWB
hwb(13 25% 39%)
OKLCH
oklch(52.6% 0.100 36.6)
P3
color(display-p3 0.5706 0.3434 0.2687)
HSV
hsv(13, 59%, 61%)
LAB
lab(43.77% 27.43 24.64)
LCH
lch(43.77% 36.87 41.93)
CMYK
cmyk(0%, 46%, 59%, 39%)

Etymology

Flat
adjective

Old Norse flatr, flat / level. As a color modifier, flat implies a clear-and-evenly-spread quality where the hue carries the matte-finish visual register of unmodulated single-plane surface. Sits at the crisp-and-balanced end of the grid, parallel to level and even in usage.

Toucan
noun

The family Ramphastidae — tropical American birds with oversized colorful beaks. Toucan refers specifically to the keel-billed toucan (Ramphastos sulfuratus) whose beak is colored in green, yellow, orange, and red. The color refers to the orange section of a toucan's beak: a saturated, slightly red orange with the matte finish of keratin. Warmer than oriole.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9b5440
Original
#665e3e
Protanopia
#776d3f
Deuteranopia
#a9484f
Tritanopia
#626262
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.62:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.74:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##9B5440
Display P3
Display P3
color(display-p3 0.5706 0.3434 0.2687)
P3 has subtle headroomOKLCH chroma 0.100

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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