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Steadfast Cranberry

#9a498c
Notes

Steadfast Cranberry (#9A498C) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (310°, 36%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9a498c
RGB
rgb(154, 73, 140)
HSL
hsl(310, 36%, 45%)
HWB
hwb(310 29% 40%)
OKLCH
oklch(53.1% 0.137 334.3)
P3
color(display-p3 0.5635 0.3038 0.5362)
HSV
hsv(310, 53%, 60%)
LAB
lab(43.55% 42.89 -21.95)
LCH
lch(43.55% 48.18 332.90)
CMYK
cmyk(0%, 53%, 9%, 40%)

Etymology

Steadfast
adjective

Old English stede-fæst, fixed in place — sharing root with German stetig. As a color modifier, steadfast implies a saturated-and-unwavering quality where the hue maintains its visual character without modulation. Sits at the bold-and-firm end of the grid, parallel to unwavering and firm in usage.

Cranberry
noun

North American Vaccinium macrocarpon — a Ericaceae low-creeping wetland shrub whose deep-magenta drupe is the iconic Thanksgiving fruit and the base of cranberry juice and jellied cranberry sauce. Cranberry color refers to a freshly cooked Vaccinium macrocarpon compote in a Massachusetts kitchen: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich cranberry-fruit pulp.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9a498c
Original
#485f8e
Protanopia
#606b8a
Deuteranopia
#a04e64
Tritanopia
#5f5f5f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.67:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.71:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##9A498C
Display P3
Display P3
color(display-p3 0.5635 0.3038 0.5362)
P3 has subtle headroomOKLCH chroma 0.137

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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