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Jewelred

Cool Crimson Tide

#9a3723
Notes

Cool Crimson Tide (#9A3723) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (10°, 63%, 37%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9a3723
RGB
rgb(154, 55, 35)
HSL
hsl(10, 63%, 37%)

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