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Poised Cochineal

#9a201f
Notes

Poised Cochineal (#9A201F) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (0°, 66%, 36%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9a201f
RGB
rgb(154, 32, 31)
HSL
hsl(0, 66%, 36%)
HWB
hwb(0 12% 40%)
OKLCH
oklch(45.0% 0.158 26.7)
HSV
hsv(0, 80%, 60%)
LAB
lab(33.99% 49.15 32.57)
LCH
lch(33.99% 58.96 33.53)
CMYK
cmyk(0%, 79%, 80%, 40%)

Etymology

Poised
adjective

Old French peser, to weigh — past-participle of poise. As a color modifier, poised implies a saturated-and-balanced-and-confident quality where the hue holds its position with elegant equilibrium. Sits at the bold-and-confident end of the grid, parallel to centered and composed.

Cochineal
noun

Dactylopius coccus, the Mexican scale insect cultivated on prickly-pear cactus and harvested for its deep red carminic-acid dye. Shipped to Spain by the conquistadors, cochineal became the second most valuable export from the New World after silver. The color refers to fresh cochineal pigment: a saturated, slightly cool deep red with the brilliance of a dye thirty times stronger than kermes.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9a201f
Original
#463f1d
Protanopia
#64591a
Deuteranopia
#aa0022
Tritanopia
#3a3a3a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.08:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.60:1

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