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Bold Bow Violet

#9a0049
Notes

Bold Bow Violet (#9A0049) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (332°, 100%, 30%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9a0049
RGB
rgb(154, 0, 73)
HSL
hsl(332, 100%, 30%)
HWB
hwb(332 0% 40%)
OKLCH
oklch(44.2% 0.178 3.3)
P3
color(display-p3 0.5524 0.1044 0.2853)
HSV
hsv(332, 100%, 60%)
LAB
lab(32.60% 57.88 3.84)
LCH
lch(32.60% 58.01 3.79)
CMYK
cmyk(0%, 100%, 53%, 40%)

Etymology

Bold
adjective

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Bow
modifier

Old Norse bógr, bow / shoulder. As a color modifier, bow implies a ship's-front-prow quality, the visual register of Royal-Navy-and-merchant-marine-bow hand-built ship's-front-prow-and-figurehead bow-and-cutwater maritime-architecture surfaces under ship's-front-bow-and-prow maritime-headway light. Sits at the modifier-and-nautical end of the grid, parallel to prow and hull in usage.

Violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9a0049
Original
#353b4a
Protanopia
#5b5646
Deuteranopia
#a80029
Tritanopia
#262626
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.50:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.47:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##9A0049
Display P3
Display P3
color(display-p3 0.5524 0.1044 0.2853)
P3 has subtle headroomOKLCH chroma 0.178

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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