Cooling Cerise
Cooling Cerise (#998494) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (314°, 9%, 56%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Old English cōl, cool — present-participle of cool. As a color modifier, cooling implies a hushed-and-tone-reducing-and-cooling quality where the hue carries the visual register of evening-dusk gradually-cooling atmospheric-light color-temperature shift. Sits at the hushed-and-soft end of the grid, parallel to softening and quieting in usage.
French for cherry — borrowed into English in the late nineteenth century as a fashion term for a saturated red-purple distinct from the orange-shifted cherry red. The color refers to a cerise-dyed Belle Époque silk: a saturated, slightly cool deep red-purple with the satiny finish of dyed silk. Cooler than wine, warmer than fuchsia, with the haute-couture weight of a French color word that retains its specifically Parisian register in English.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.
Wide gamut
The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.
This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.