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Assured Aster

#9974cf
Notes

Assured Aster (#9974CF) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (264°, 49%, 63%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9974cf
RGB
rgb(153, 116, 207)
HSL
hsl(264, 49%, 63%)
HWB
hwb(264 45% 19%)
OKLCH
oklch(63.3% 0.137 301.3)
P3
color(display-p3 0.5776 0.4607 0.7895)
HSV
hsv(264, 44%, 81%)
LAB
lab(55.85% 33.13 -41.88)
LCH
lch(55.85% 53.39 308.35)
CMYK
cmyk(26%, 44%, 0%, 19%)

Etymology

Assured
adjective

Old French aseürer, to give assurance — past-participle of assure. As a color modifier, assured implies a saturated-and-confident quality where the hue carries unwavering certainty about its own visual identity. Sits at the bold-and-confident end of the grid, parallel to certain and poised.

Aster
noun

The genus Aster — Greek for star — composite-family perennials whose blue-violet daisy-like flowers fill gardens in September and October when most other bloomers have finished. The color refers to a fresh New England aster (Symphyotrichum novae-angliae): a saturated, slightly violet-shifted blue with the matte finish of multi-rayed composite flowers. Cooler than veronica, warmer than larkspur, with the late-season weight of a flower that closes the perennial year.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9974cf
Original
#5b85d2
Protanopia
#6385cd
Deuteranopia
#8f8498
Tritanopia
#828282
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.65:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.75:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##9974CF
Display P3
Display P3
color(display-p3 0.5776 0.4607 0.7895)
P3 has subtle headroomOKLCH chroma 0.137

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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