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Rich Akebia

#9968d7
Notes

Rich Akebia (#9968D7) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (266°, 58%, 63%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9968d7
RGB
rgb(153, 104, 215)
HSL
hsl(266, 58%, 63%)
HWB
hwb(266 41% 16%)
OKLCH
oklch(61.7% 0.166 302.2)
P3
color(display-p3 0.5718 0.4161 0.8177)
HSV
hsv(266, 52%, 84%)
LAB
lab(53.58% 41.85 -50.02)
LCH
lch(53.58% 65.22 309.92)
CMYK
cmyk(29%, 52%, 0%, 16%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Akebia
noun

Asian chocolate vine (Akebia quinata) — a deciduous twining vine native to Japan, China, and Korea, with deep-violet five-petaled flowers that release a chocolate-like fragrance in late spring. Akebia color refers to a fully bloomed Akebia quinata female flower: a saturated, slightly cool deep violet with the velvet finish of fused-petaled cup-flower. The Japanese name akebi refers to the pendulous fruit pods.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9968d7
Original
#427fdb
Protanopia
#5080d4
Deuteranopia
#8d7d96
Tritanopia
#7a7a7a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.95:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.32:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##9968D7
Display P3
Display P3
color(display-p3 0.5718 0.4161 0.8177)
P3 has subtle headroomOKLCH chroma 0.166

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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