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Direct Pompeii

#994347
Notes

Direct Pompeii (#994347) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (357°, 39%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#994347
RGB
rgb(153, 67, 71)
HSL
hsl(357, 39%, 43%)
HWB
hwb(357 26% 40%)
OKLCH
oklch(49.7% 0.115 19.4)
P3
color(display-p3 0.5582 0.2824 0.2868)
HSV
hsv(357, 56%, 60%)
LAB
lab(39.99% 36.37 15.38)
LCH
lch(39.99% 39.49 22.93)
CMYK
cmyk(0%, 56%, 54%, 40%)

Etymology

Direct
adjective

From the Latin directus, straight — used as a color modifier since the eighteenth century for hues that read as straightforward and unambiguous. Direct red, direct green: moderate-to-high saturation combined with optical clarity. Sits at the crisp-bucket center alongside clear and frank.

Pompeii
noun

The Roman city buried by Vesuvius's 79 CE eruption — and the deep saturated red used on the wall frescoes preserved by the ash, named Pompeian Red for the place. The color refers to the Villa of the Mysteries fresco background: a saturated, slightly cool deep red with the matte finish of cinnabar-and-iron-oxide pigment in lime plaster. Deeper than crimson, cooler than vermillion.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#994347
Original
#575347
Protanopia
#6c6545
Deuteranopia
#a73645
Tritanopia
#565656
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.46:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.25:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##994347
Display P3
Display P3
color(display-p3 0.5582 0.2824 0.2868)
P3 has subtle headroomOKLCH chroma 0.115

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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