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Velvety Hera violet

#991864
Notes

Velvety Hera violet (#991864) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (325°, 73%, 35%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#991864
RGB
rgb(153, 24, 100)
HSL
hsl(325, 73%, 35%)
HWB
hwb(325 9% 40%)
OKLCH
oklch(46.0% 0.175 350.9)
P3
color(display-p3 0.5503 0.1491 0.3843)
HSV
hsv(325, 84%, 60%)
LAB
lab(34.70% 56.20 -10.66)
LCH
lch(34.70% 57.20 349.26)
CMYK
cmyk(0%, 84%, 35%, 40%)

Etymology

Velvety
adjective

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Hera
modifier

Greek Ἥρα, queen-of-the-Olympian-gods. As a color modifier, hera implies a peacock-feather-and-queen-of-gods quality, the visual register of Olympian-Hera-and-Argos-temple hand-peacock-feather-and-queen-of-gods Olympian-Hera-and-Argos-temple-and-Heraion-of-Samos hera-and-peacock-feather-and-queen-of-gods surfaces under Olympian-Hera-and-Argos-temple-and-Heraion-of-Samos Polyclitus-and-Argive-and-Samian peacock-throne-light. Sits at the modifier-and-myth end of the grid, parallel to zeus and diana in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#991864
Original
#324366
Protanopia
#575a61
Deuteranopia
#a5083d
Tritanopia
#393939
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.87:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.67:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##991864
Display P3
Display P3
color(display-p3 0.5503 0.1491 0.3843)
P3 has subtle headroomOKLCH chroma 0.175

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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