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Sumptuous Luna violet

#990870
Notes

Sumptuous Luna violet (#990870) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (317°, 90%, 32%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#990870
RGB
rgb(153, 8, 112)
HSL
hsl(317, 90%, 32%)
HWB
hwb(317 3% 40%)
OKLCH
oklch(45.9% 0.191 344.5)
P3
color(display-p3 0.5492 0.1173 0.4277)
HSV
hsv(317, 95%, 60%)
LAB
lab(34.23% 60.44 -19.04)
LCH
lch(34.23% 63.36 342.52)
CMYK
cmyk(0%, 95%, 27%, 40%)

Etymology

Sumptuous
adjective

Latin sūmptuōsus, expensive — derived from sūmptus (expense). As a color modifier, sumptuous implies a saturated-and-rich-and-luxurious quality, the deep-rich color of Burgundy-and-Champagne-Court late-medieval silk-and-velvet livery in the Très-Riches-Heures manuscript tradition. Sits at the bold-and-saturated end of the grid, parallel to opulent and lavish.

Luna
modifier

Latin luna, moon. As a color modifier, luna implies a moonlit-and-silver-and-pale-night quality, the visual register of full-moon-and-Selene-Diana-Luna hand-moonlit-and-silver-and-pale-night full-moon-and-Selene-Diana-Luna-and-Mare-Tranquillitatis luna-and-moonlit-and-silver-and-pale-night surfaces under full-moon-and-Selene-Diana-Luna-and-Mare-Tranquillitatis night-meadow-and-tarn-and-monastic-cloister silver-night-light. Sits at the modifier-and-cosmic end of the grid, parallel to sol and terra in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#990870
Original
#244272
Protanopia
#51586d
Deuteranopia
#a40441
Tritanopia
#2e2e2e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.01:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.62:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##990870
Display P3
Display P3
color(display-p3 0.5492 0.1173 0.4277)
P3 has visible headroomOKLCH chroma 0.191

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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