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Utilitarian Kunzite

#98638c
Notes

Utilitarian Kunzite (#98638C) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (314°, 21%, 49%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#98638c
RGB
rgb(152, 99, 140)
HSL
hsl(314, 21%, 49%)
HWB
hwb(314 39% 40%)
OKLCH
oklch(57.0% 0.089 335.3)
P3
color(display-p3 0.5661 0.3974 0.5402)
HSV
hsv(314, 35%, 60%)
LAB
lab(48.88% 28.03 -13.82)
LCH
lch(48.88% 31.25 333.75)
CMYK
cmyk(0%, 35%, 8%, 40%)

Etymology

Utilitarian
adjective

Latin ūtilitās, usefulness — adjectival suffix -ian. As a color modifier, utilitarian implies a clear-and-purpose-fit-and-stripped-down quality, the crisp color of Shaker-and-Quaker anti-ornamental functional-and-no-frills craft tradition. Sits at the crisp-and-functional end of the grid, parallel to functional and workmanlike in usage.

Kunzite
noun

Pink variety of the lithium-aluminum silicate spodumene — first described from the San Diego gem-deposits of California in 1902 by George Frederick Kunz. The pink color comes from manganese substitution. Kunzite color refers to a faceted San-Diego-area kunzite: a saturated, slightly cool deep magenta with the glassy finish of manganese-substituted spodumene gem crystal. Pleochroic between deep-pink and pale-violet.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#98638c
Original
#636f8e
Protanopia
#70778a
Deuteranopia
#9d6572
Tritanopia
#717171
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.67:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.50:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##98638C
Display P3
Display P3
color(display-p3 0.5661 0.3974 0.5402)
P3 has subtle headroomOKLCH chroma 0.089

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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