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Imperial Wine

#973c76
Notes

Imperial Wine (#973C76) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (322°, 43%, 41%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#973c76
RGB
rgb(151, 60, 118)
HSL
hsl(322, 43%, 41%)
HWB
hwb(322 24% 41%)
OKLCH
oklch(49.9% 0.140 344.2)
P3
color(display-p3 0.5493 0.2576 0.4535)
HSV
hsv(322, 60%, 59%)
LAB
lab(39.78% 44.81 -14.30)
LCH
lch(39.78% 47.04 342.30)
CMYK
cmyk(0%, 60%, 22%, 41%)

Etymology

Imperial
adjective

From the Latin imperialis, of the empire — applied to color since the medieval period for the hues reserved for sovereigns and empires: imperial purple of Tyrian dye, imperial yellow of Ming-dynasty porcelain. As a modifier, imperial implies saturation combined with the institutional weight of a color owned by a court. Sits in the bold-and-deep corner, alongside royal.

Wine
noun

Fermented grape juice — the universal red of viticulture from Tuscany to Mendoza. Wine as a color refers specifically to a young Cabernet Sauvignon or Syrah in a glass: a saturated, slightly red-shifted deep purple-red with the optical clarity of a fluid free of suspended solids. Cooler than burgundy, warmer than mulberry, with the agricultural weight of a fluid whose color comes principally from anthocyanin pigment in the grape skin.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#973c76
Original
#445478
Protanopia
#5e6374
Deuteranopia
#a03c54
Tritanopia
#545454
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.51:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.22:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##973C76
Display P3
Display P3
color(display-p3 0.5493 0.2576 0.4535)
P3 has subtle headroomOKLCH chroma 0.140

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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