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Grounded Brazilwood

#973646
Notes

Grounded Brazilwood (#973646) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (350°, 47%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#973646
RGB
rgb(151, 54, 70)
HSL
hsl(350, 47%, 40%)
HWB
hwb(350 21% 41%)
OKLCH
oklch(47.5% 0.130 13.7)
P3
color(display-p3 0.5479 0.2373 0.2800)
HSV
hsv(350, 64%, 59%)
LAB
lab(37.23% 41.90 12.20)
LCH
lch(37.23% 43.63 16.23)
CMYK
cmyk(0%, 64%, 54%, 41%)

Etymology

Grounded
adjective

Old English grund, bottom / foundation — past-participle of ground. As a color modifier, grounded implies a saturated-and-foundational quality where the hue anchors the surrounding palette through its weighty presence. Sits at the bold-and-balanced end of the grid, parallel to centered and anchored.

Brazilwood
noun

Caesalpinia echinata, the dye-source tree of Atlantic-coast South America — so abundant in Portuguese-controlled territory that it gave the country its name. The color refers to brazilein-dyed silk: a saturated, slightly cool deep red with the warm-tone of brazilwood pigment. Deeper than madder, warmer than cochineal.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#973646
Original
#4d4b46
Protanopia
#655f44
Deuteranopia
#a5263c
Tritanopia
#4c4c4c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.16:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.93:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##973646
Display P3
Display P3
color(display-p3 0.5479 0.2373 0.2800)
P3 has subtle headroomOKLCH chroma 0.130

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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