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Rich Hutt

#971672
Notes

Rich Hutt (#971672) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (317°, 75%, 34%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#971672
RGB
rgb(151, 22, 114)
HSL
hsl(317, 75%, 34%)
HWB
hwb(317 9% 41%)
OKLCH
oklch(46.2% 0.183 343.4)
P3
color(display-p3 0.5429 0.1430 0.4354)
HSV
hsv(317, 85%, 59%)
LAB
lab(34.74% 57.87 -19.54)
LCH
lch(34.74% 61.07 341.34)
CMYK
cmyk(0%, 85%, 25%, 41%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Hutt
noun

Australian Hutt Lagoon near Port Gregory (Western Australia) — a hyper-saline coastal lagoon whose deep-magenta water is colored by Dunaliella salina halophilic algae cultivated for β-carotene extraction. Hutt color refers to a Hutt Lagoon surface in midday sun: a saturated, slightly cool deep magenta with the matte finish of halophilic-algae-tinted hyper-saline water under high-altitude clear sky.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#971672
Original
#284474
Protanopia
#51596f
Deuteranopia
#a11644
Tritanopia
#383838
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.85:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.67:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##971672
Display P3
Display P3
color(display-p3 0.5429 0.1430 0.4354)
P3 has visible headroomOKLCH chroma 0.183

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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