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Plotted Cochineal

#966762
Notes

Plotted Cochineal (#966762) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (6°, 21%, 49%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#966762
RGB
rgb(150, 103, 98)
HSL
hsl(6, 21%, 49%)
HWB
hwb(6 38% 41%)
OKLCH
oklch(56.2% 0.062 26.0)
P3
color(display-p3 0.5610 0.4118 0.3904)
HSV
hsv(6, 35%, 59%)
LAB
lab(48.35% 18.22 10.45)
LCH
lch(48.35% 21.00 29.83)
CMYK
cmyk(0%, 31%, 35%, 41%)

Etymology

Plotted
adjective

Old English plot, small piece of ground — past-participle of plot. As a color modifier, plotted implies a clear-and-coordinate-mapped quality, the crisp color of Cartesian-and-graph-paper coordinate-plotted scientific-and-engineering data-visualization plot-line. Sits at the crisp-and-mapped end of the grid, parallel to mapped and surveyed in usage.

Cochineal
noun

Dactylopius coccus, the Mexican scale insect cultivated on prickly-pear cactus and harvested for its deep red carminic-acid dye. Shipped to Spain by the conquistadors, cochineal became the second most valuable export from the New World after silver. The color refers to fresh cochineal pigment: a saturated, slightly cool deep red with the brilliance of a dye thirty times stronger than kermes.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#966762
Original
#716d61
Protanopia
#7c7661
Deuteranopia
#a06166
Tritanopia
#717171
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.76:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.41:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##966762
Display P3
Display P3
color(display-p3 0.5610 0.4118 0.3904)
Inside sRGBOKLCH chroma 0.062

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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