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Flat Begonia

#966680
Notes

Flat Begonia (#966680) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (328°, 19%, 49%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#966680
RGB
rgb(150, 102, 128)
HSL
hsl(328, 19%, 49%)
HWB
hwb(328 40% 41%)
OKLCH
oklch(56.9% 0.071 345.9)
P3
color(display-p3 0.5606 0.4081 0.4971)
HSV
hsv(328, 32%, 59%)
LAB
lab(48.94% 23.43 -6.60)
LCH
lch(48.94% 24.34 344.27)
CMYK
cmyk(0%, 32%, 15%, 41%)

Etymology

Flat
adjective

Old Norse flatr, flat / level. As a color modifier, flat implies a clear-and-evenly-spread quality where the hue carries the matte-finish visual register of unmodulated single-plane surface. Sits at the crisp-and-balanced end of the grid, parallel to level and even in usage.

Begonia
noun

The genus Begonia — over 1,800 species named in 1690 for Michel Bégon, the French governor of Saint-Domingue who collected the original specimens. The color refers to a deep-pink wax begonia in summer bedding bloom: a saturated, slightly cool deep pink with the satiny finish of small five-petaled flowers above succulent leaves. Cooler than coral, warmer than fuchsia, with the bedding-plant ubiquity of a genus that adapts to almost any garden condition.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#966680
Original
#697081
Protanopia
#75777f
Deuteranopia
#9c666f
Tritanopia
#727272
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.66:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.51:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##966680
Display P3
Display P3
color(display-p3 0.5606 0.4081 0.4971)
Inside sRGBOKLCH chroma 0.071

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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