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Translucent Kalanchoe

#964b73
Notes

Translucent Kalanchoe (#964B73) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (328°, 33%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#964b73
RGB
rgb(150, 75, 115)
HSL
hsl(328, 33%, 44%)
HWB
hwb(328 29% 41%)
OKLCH
oklch(51.8% 0.112 348.5)
P3
color(display-p3 0.5501 0.3097 0.4447)
HSV
hsv(328, 50%, 59%)
LAB
lab(42.39% 36.44 -8.52)
LCH
lch(42.39% 37.42 346.84)
CMYK
cmyk(0%, 50%, 23%, 41%)

Etymology

Translucent
adjective

Latin trans-lūcēre, to shine through — present-participle of translucere. As a color modifier, translucent implies a clear-and-light-passing quality where the hue allows partial light-transmission through its visual surface. Sits at the crisp-and-clear end of the grid, parallel to pellucid and vitreous in usage.

Kalanchoe
noun

African Madagascar widow's-thrill (Kalanchoe blossfeldiana) — a Crassulaceae succulent native to Madagascar whose deep-magenta four-petaled flowers in dense terminal corymbs make it a popular winter-bloomer house plant. Kalanchoe color refers to a fully bloomed Kalanchoe blossfeldiana terminal corymb: a saturated, slightly cool deep magenta with the velvet finish of fresh small four-petaled flowers. The genus name comes from the Chinese kalankoe.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#964b73
Original
#525c74
Protanopia
#666971
Deuteranopia
#9f495a
Tritanopia
#5e5e5e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.91:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.55:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##964B73
Display P3
Display P3
color(display-p3 0.5501 0.3097 0.4447)
P3 has subtle headroomOKLCH chroma 0.112

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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