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Utilitarian Bermellón

#964867
Notes

Utilitarian Bermellón (#964867) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (336°, 35%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#964867
RGB
rgb(150, 72, 103)
HSL
hsl(336, 35%, 44%)
HWB
hwb(336 28% 41%)
OKLCH
oklch(50.9% 0.110 356.7)
P3
color(display-p3 0.5491 0.2991 0.4008)
HSV
hsv(336, 52%, 59%)
LAB
lab(41.37% 36.30 -2.63)
LCH
lch(41.37% 36.39 355.86)
CMYK
cmyk(0%, 52%, 31%, 41%)

Etymology

Utilitarian
adjective

Latin ūtilitās, usefulness — adjectival suffix -ian. As a color modifier, utilitarian implies a clear-and-purpose-fit-and-stripped-down quality, the crisp color of Shaker-and-Quaker anti-ornamental functional-and-no-frills craft tradition. Sits at the crisp-and-functional end of the grid, parallel to functional and workmanlike in usage.

Bermellón
noun

Spanish for vermillion — the cinnabar-derived pigment used in the painted altarpieces of Castilian and Andalusian baroque. The color refers to a freshly mixed bermellón in a Sevillian polychrome workshop: a saturated, slightly orange red with the high gloss of pigment in oil. The Spanish equivalent of shu — different language, same mineral.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#964867
Original
#535968
Protanopia
#676765
Deuteranopia
#a04353
Tritanopia
#5b5b5b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.14:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.42:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##964867
Display P3
Display P3
color(display-p3 0.5491 0.2991 0.4008)
P3 has subtle headroomOKLCH chroma 0.110

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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