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Brimming Cochineal

#96315c
Notes

Brimming Cochineal (#96315C) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (334°, 51%, 39%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#96315c
RGB
rgb(150, 49, 92)
HSL
hsl(334, 51%, 39%)
HWB
hwb(334 19% 41%)
OKLCH
oklch(47.4% 0.141 357.7)
P3
color(display-p3 0.5433 0.2204 0.3573)
HSV
hsv(334, 67%, 59%)
LAB
lab(36.85% 46.02 -2.39)
LCH
lch(36.85% 46.08 357.03)
CMYK
cmyk(0%, 67%, 39%, 41%)

Etymology

Brimming
adjective

Old English brymme, brim / edge — present-participle of brim. As a color modifier, brimming implies a saturated-and-overflowing quality where the hue spills past the edge of its visual container with rich pigmentation. Sits at the bold-and-saturated end of the grid, parallel to replete and abundant.

Cochineal
noun

Dactylopius coccus, the Mexican scale insect cultivated on prickly-pear cactus and harvested for its deep red carminic-acid dye. Shipped to Spain by the conquistadors, cochineal became the second most valuable export from the New World after silver. The color refers to fresh cochineal pigment: a saturated, slightly cool deep red with the brilliance of a dye thirty times stronger than kermes.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#96315c
Original
#434b5d
Protanopia
#5f5e5a
Deuteranopia
#a22742
Tritanopia
#4a4a4a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.26:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.89:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##96315C
Display P3
Display P3
color(display-p3 0.5433 0.2204 0.3573)
P3 has subtle headroomOKLCH chroma 0.141

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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