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Forceful Cranberry

#940130
Notes

Forceful Cranberry (#940130) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (341°, 99%, 29%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#940130
RGB
rgb(148, 1, 48)
HSL
hsl(341, 99%, 29%)
HWB
hwb(341 0% 42%)
OKLCH
oklch(42.4% 0.169 14.4)
P3
color(display-p3 0.5308 0.1006 0.1964)
HSV
hsv(341, 99%, 58%)
LAB
lab(30.72% 54.63 17.66)
LCH
lch(30.72% 57.42 17.92)
CMYK
cmyk(0%, 99%, 68%, 42%)

Etymology

Forceful
adjective

Old French force, strength — adjectival suffix -ful. As a color modifier, forceful implies a saturated-and-vigorous quality where the hue exerts visual force on its substrate. Sits at the bold-and-saturated end of the grid, parallel to mighty and commanding in tone.

Cranberry
noun

North American Vaccinium macrocarpon — a Ericaceae low-creeping wetland shrub whose deep-magenta drupe is the iconic Thanksgiving fruit and the base of cranberry juice and jellied cranberry sauce. Cranberry color refers to a freshly cooked Vaccinium macrocarpon compote in a Massachusetts kitchen: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich cranberry-fruit pulp.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#940130
Original
#383630
Protanopia
#5a522c
Deuteranopia
#a3001a
Tritanopia
#242424
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
9.11:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.31:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##940130
Display P3
Display P3
color(display-p3 0.5308 0.1006 0.1964)
P3 has subtle headroomOKLCH chroma 0.169

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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