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Royal Sangiovese

#90254c
Notes

Royal Sangiovese (#90254C) is a true magenta with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (338°, 59%, 35%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#90254c
RGB
rgb(144, 37, 76)
HSL
hsl(338, 59%, 35%)
HWB
hwb(338 15% 44%)
OKLCH
oklch(44.6% 0.145 3.2)
P3
color(display-p3 0.5196 0.1798 0.2973)
HSV
hsv(338, 74%, 56%)
LAB
lab(33.51% 47.26 2.92)
LCH
lch(33.51% 47.35 3.53)
CMYK
cmyk(0%, 74%, 47%, 44%)

Etymology

Royal
noun

The blue of European royal court dress and regalia from the late seventeenth century forward — the color of British peers' robes, French royal sashes, the lining of the crown-jewel cases. The color refers to a saturated, slightly violet-shifted blue with the matte finish of velvet or melton wool dyed to maximum intensity: deeper than cornflower, warmer than ultramarine, with the heraldic weight of a color reserved for monarchs and the official Crown.

Sangiovese
noun

The dominant red grape of central Italy — backbone of Chianti, Brunello, and Vino Nobile. The color refers to a young Brunello di Montalcino: a saturated, slightly cool deep red with the optical complexity of well-aged Tuscan wine. Deeper than Chianti, cooler than Tempranillo.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#90254c
Original
#3d414d
Protanopia
#5a5649
Deuteranopia
#9d1235
Tritanopia
#3f3f3f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.22:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.55:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##90254C
Display P3
Display P3
color(display-p3 0.5196 0.1798 0.2973)
P3 has subtle headroomOKLCH chroma 0.145

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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