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Rich Page violet

#900161
Notes

Rich Page violet (#900161) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (320°, 99%, 28%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#900161
RGB
rgb(144, 1, 97)
HSL
hsl(320, 99%, 28%)
HWB
hwb(320 0% 44%)
OKLCH
oklch(43.3% 0.181 348.3)
P3
color(display-p3 0.5163 0.0969 0.3713)
HSV
hsv(320, 99%, 56%)
LAB
lab(31.38% 57.73 -13.93)
LCH
lch(31.38% 59.39 346.43)
CMYK
cmyk(0%, 99%, 33%, 44%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Page
modifier

Old French page, young-attendant. As a color modifier, page implies a court-and-knight's-young-attendant quality, the visual register of English-and-French-Court-Page hand-stitched livery-and-tabard-and-page-cap court-and-knight's-young-attendant surfaces under English-and-French-Court-Page hand-stitched livery-and-tabard ceremonial-court light. Sits at the modifier-and-cultural end of the grid, parallel to knight and squire in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#900161
Original
#253b63
Protanopia
#4e525e
Deuteranopia
#9b0037
Tritanopia
#262626
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.89:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.36:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##900161
Display P3
Display P3
color(display-p3 0.5163 0.0969 0.3713)
P3 has visible headroomOKLCH chroma 0.181

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

Canvas