Velvety Nova Strawberry

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Latin nova, new-or-newly-bright-star. As a color modifier, nova implies a sudden-bright-and-newly-erupted-and-flaring quality, the visual register of Tycho-Brahe-and-Kepler-supernova-nova hand-sudden-bright-and-newly-erupted Tycho-Brahe-and-Kepler-and-Cassiopeia-A nova-and-sudden-bright-and-flaring surfaces under Tycho-Brahe-and-Kepler-and-Cassiopeia-A late-Renaissance-observatory-and-naked-eye sudden-stellar-light. Sits at the modifier-and-cosmic end of the grid, parallel to flare and spark in usage.

Fragaria × ananassa, the cultivated strawberry of European gardens since the eighteenth century. The color refers to the surface of a ripe berry: a clean, bright red with a slight blue shift in the shadows of the achenes. Warmer than ruby, lighter than crimson, with the optical brightness of fresh fruit rather than the depth of pigment or gem.