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Clean Cranberry

#7f3a67
Notes

Clean Cranberry (#7F3A67) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (321°, 37%, 36%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7f3a67
RGB
rgb(127, 58, 103)
HSL
hsl(321, 37%, 36%)
HWB
hwb(321 23% 50%)
OKLCH
oklch(45.4% 0.111 342.6)
P3
color(display-p3 0.4638 0.2426 0.3961)
HSV
hsv(321, 54%, 50%)
LAB
lab(35.04% 35.71 -12.47)
LCH
lch(35.04% 37.83 340.75)
CMYK
cmyk(0%, 54%, 19%, 50%)

Etymology

Clean
adjective

Old English clǣne, pure, free of dirt — used as a color modifier since the medieval period for hues that read as crisp and uncontaminated by other pigments. Clean white, clean blue: moderate saturation combined with optical clarity. Sits at the crisp-bucket center alongside clear and true.

Cranberry
noun

North American Vaccinium macrocarpon — a Ericaceae low-creeping wetland shrub whose deep-magenta drupe is the iconic Thanksgiving fruit and the base of cranberry juice and jellied cranberry sauce. Cranberry color refers to a freshly cooked Vaccinium macrocarpon compote in a Massachusetts kitchen: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich cranberry-fruit pulp.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7f3a67
Original
#3f4b68
Protanopia
#525765
Deuteranopia
#863a4c
Tritanopia
#4c4c4c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.77:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.70:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7F3A67
Display P3
Display P3
color(display-p3 0.4638 0.2426 0.3961)
P3 has subtle headroomOKLCH chroma 0.111

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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