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Rich Alexandria

#7d4ba8
Notes

Rich Alexandria (#7D4BA8) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (272°, 38%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7d4ba8
RGB
rgb(125, 75, 168)
HSL
hsl(272, 38%, 48%)
HWB
hwb(272 29% 34%)
OKLCH
oklch(51.3% 0.148 306.7)
P3
color(display-p3 0.4627 0.3032 0.6383)
HSV
hsv(272, 55%, 66%)
LAB
lab(41.56% 39.23 -42.11)
LCH
lch(41.56% 57.55 312.97)
CMYK
cmyk(26%, 55%, 0%, 34%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Alexandria
noun

Hellenistic Egyptian capital founded by Alexander the Great (332 BCE) — the Library of Alexandria's parchment dye works produced Tyrian purple manuscript-binding leather for the imperial Roman library. Alexandria color refers to a Library of Alexandria-bound Tyrian parchment fragment: a saturated, slightly cool deep violet with the matte finish of multi-bath Murex shellfish dye on tanned Egyptian goatskin.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7d4ba8
Original
#2c60ab
Protanopia
#3d62a6
Deuteranopia
#765c72
Tritanopia
#5c5c5c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.10:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.44:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7D4BA8
Display P3
Display P3
color(display-p3 0.4627 0.3032 0.6383)
P3 has subtle headroomOKLCH chroma 0.148

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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