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Lucid Azalea

#7d3963
Notes

Lucid Azalea (#7D3963) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (323°, 37%, 36%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7d3963
RGB
rgb(125, 57, 99)
HSL
hsl(323, 37%, 36%)
HWB
hwb(323 22% 51%)
OKLCH
oklch(44.8% 0.108 344.4)
P3
color(display-p3 0.4565 0.2384 0.3812)
HSV
hsv(323, 54%, 49%)
LAB
lab(34.37% 34.91 -10.98)
LCH
lch(34.37% 36.60 342.55)
CMYK
cmyk(0%, 54%, 21%, 51%)

Etymology

Lucid
adjective

Latin lūcidus, clear / bright — derived from lūx (light). As a color modifier, lucid implies a clear-and-readable quality where the hue is unambiguous and free of optical clutter. Sits at the crisp-and-clear end of the grid, parallel to pellucid and plain in usage.

Azalea
noun

Rhododendron subgenus Pentanthera — particularly the deep-magenta Rhododendron indicum cultivars (the Japanese satsuki azalea), cultivated as bonsai and bedding shrubs since the Heian period. Azalea color refers to a fully bloomed Rhododendron indicum terminal truss in a Kyoto temple garden: a saturated, slightly cool deep magenta with the velvet finish of fresh five-petaled bell-flowers in dense terminal clusters.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7d3963
Original
#3e4a64
Protanopia
#515561
Deuteranopia
#843949
Tritanopia
#4a4a4a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.96:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.64:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7D3963
Display P3
Display P3
color(display-p3 0.4565 0.2384 0.3812)
P3 has subtle headroomOKLCH chroma 0.108

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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