Crushing Lampranthus
Crushing Lampranthus (#7C025D) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (315°, 97%, 25%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Old French croissir, to crash / break — present-participle of crush. As a color modifier, crushing implies a deep-and-overwhelming-and-weighty quality where the hue exerts maximum visual force. Sits at the deep-and-weighty end of the grid, parallel to pressing with destructive register.
South African ice plant (Lampranthus spectabilis) — an Aizoaceae succulent native to the Cape Floristic Region whose deep-magenta daisy-like flowers carpet the South African fynbos in late winter. Lampranthus color refers to a fully bloomed Lampranthus spectabilis flower-head on a Cape coastal headland: a saturated, slightly cool deep magenta with the velvet finish of fresh ray-flowers around a bright yellow disk. Greek lamprós (shining).
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.
Wide gamut
The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.
Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.