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Wholesome Nineveh

#7b438b
Notes

Wholesome Nineveh (#7B438B) is a true violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (287°, 35%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7b438b
RGB
rgb(123, 67, 139)
HSL
hsl(287, 35%, 40%)
HWB
hwb(287 26% 45%)
OKLCH
oklch(48.1% 0.127 318.4)
P3
color(display-p3 0.4527 0.2736 0.5297)
HSV
hsv(287, 52%, 55%)
LAB
lab(38.00% 36.44 -30.31)
LCH
lch(38.00% 47.39 320.24)
CMYK
cmyk(12%, 52%, 0%, 45%)

Etymology

Wholesome
adjective

An adjectival form of whole — used as a color modifier since the sixteenth century for hues that read as healthy and unadulterated. Wholesome cream, wholesome wheat: moderate saturation combined with the optical impression of a natural origin. Sits at the crisp-bucket alongside genuine.

Nineveh
noun

Assyrian capital (modern Mosul, Iraq) — the imperial court of Sennacherib (705–681 BCE), where Tyrian purple tribute textiles were imported from the Phoenician coast. Nineveh color refers to an Assyrian-court purpura-bordered tribute textile in the Library of Ashurbanipal: a saturated, slightly cool deep violet with the matte finish of multi-bath shellfish dye on hand-loomed Mesopotamian wool.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7b438b
Original
#36568d
Protanopia
#475b89
Deuteranopia
#7b4d60
Tritanopia
#545454
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.96:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.02:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7B438B
Display P3
Display P3
color(display-p3 0.4527 0.2736 0.5297)
P3 has subtle headroomOKLCH chroma 0.127

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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