colors
Back to gallery

Rich Cassis

#7b3073
Notes

Rich Cassis (#7B3073) is a deep violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (306°, 44%, 34%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7b3073
RGB
rgb(123, 48, 115)
HSL
hsl(306, 44%, 34%)
HWB
hwb(306 19% 52%)
OKLCH
oklch(44.0% 0.135 331.9)
P3
color(display-p3 0.4469 0.2065 0.4387)
HSV
hsv(306, 61%, 48%)
LAB
lab(33.06% 41.59 -23.17)
LCH
lch(33.06% 47.61 330.88)
CMYK
cmyk(0%, 61%, 7%, 52%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Cassis
noun

French for blackcurrant (Ribes nigrum) — the deep-violet drupe used in Burgundian Crème de Cassis liqueur and Kir aperitif. Cassis color refers to a freshly macerated Ribes nigrum drupe-pulp in a Burgundian Crème de Cassis base: a saturated, slightly cool deep violet with the matte finish of anthocyanin-rich blackcurrant juice. Slightly warmer than Cabernet-style table wine.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7b3073
Original
#2d4775
Protanopia
#455271
Deuteranopia
#80364d
Tritanopia
#454545
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.36:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.51:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7B3073
Display P3
Display P3
color(display-p3 0.4469 0.2065 0.4387)
P3 has subtle headroomOKLCH chroma 0.135

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas