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Pellucid Kvass

#7b3067
Notes

Pellucid Kvass (#7B3067) is a deep magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (316°, 44%, 34%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7b3067
RGB
rgb(123, 48, 103)
HSL
hsl(316, 44%, 34%)
HWB
hwb(316 19% 52%)
OKLCH
oklch(43.4% 0.125 339.2)
P3
color(display-p3 0.4469 0.2065 0.3945)
HSV
hsv(316, 61%, 48%)
LAB
lab(32.49% 39.52 -16.43)
LCH
lch(32.49% 42.80 337.43)
CMYK
cmyk(0%, 61%, 16%, 52%)

Etymology

Pellucid
adjective

Latin pellūcidus, transparent — derived from per-lūcēre (to shine through). As a color modifier, pellucid implies a clear-and-translucent quality where the hue reads with optical clarity and minimal turbidity. Sits at the crisp-and-clear end of the grid, parallel to lucid and translucent in usage.

Kvass
noun

Eastern European kvass — a low-alcohol fermented drink made from rye-bread and beet-or-fruit additions, particularly the deep-magenta beet-kvass of Russian and Ukrainian post (Lenten) traditions. Kvass color refers to a freshly poured Russian-style beet-kvass in a clear-glass beer-mug: a saturated, slightly cool deep magenta with the matte finish of betalain-pigmented fermented-beet liquor on a dark birch-bench tavern surface.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7b3067
Original
#334569
Protanopia
#495165
Deuteranopia
#823247
Tritanopia
#444444
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.53:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.46:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7B3067
Display P3
Display P3
color(display-p3 0.4469 0.2065 0.3945)
P3 has subtle headroomOKLCH chroma 0.125

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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