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Etched Falun

#7a394c
Notes

Etched Falun (#7A394C) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (342°, 36%, 35%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7a394c
RGB
rgb(122, 57, 76)
HSL
hsl(342, 36%, 35%)
HWB
hwb(342 22% 52%)
OKLCH
oklch(43.5% 0.093 3.2)
P3
color(display-p3 0.4459 0.2375 0.2977)
HSV
hsv(342, 53%, 48%)
LAB
lab(33.11% 30.47 1.85)
LCH
lch(33.11% 30.52 3.47)
CMYK
cmyk(0%, 53%, 38%, 52%)

Etymology

Etched
adjective

German ätzen, to etch — past-participle of etch. As a color modifier, etched implies a clear-and-precisely-incised quality, the crisp color of Rembrandt-and-Dürer hand-pulled etching-print fine-line incised-image. Sits at the crisp-and-incised end of the grid, parallel to engraved and inscribed in usage.

Falun
noun

The Swedish copper-mining town that gave its name to Falun-red — the iron-oxide paint produced as a byproduct of copper smelting and used to coat almost every wooden Swedish farmhouse since the seventeenth century. The color refers to a freshly painted Falun-red barn: a saturated, slightly muted deep red-brown with the matte finish of clay-and-iron-oxide paint. Drier than maroon, warmer than burgundy.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7a394c
Original
#44464d
Protanopia
#55534b
Deuteranopia
#833340
Tritanopia
#484848
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.34:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.52:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7A394C
Display P3
Display P3
color(display-p3 0.4459 0.2375 0.2977)
P3 has subtle headroomOKLCH chroma 0.093

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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