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Robust Alexandria

#7a0974
Notes

Robust Alexandria (#7A0974) is a deep violet with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (303°, 86%, 26%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7a0974
RGB
rgb(122, 9, 116)
HSL
hsl(303, 86%, 26%)
HWB
hwb(303 4% 52%)
OKLCH
oklch(40.6% 0.178 330.9)
P3
color(display-p3 0.4373 0.0939 0.4399)
HSV
hsv(303, 93%, 48%)
LAB
lab(28.37% 54.45 -31.21)
LCH
lch(28.37% 62.76 330.18)
CMYK
cmyk(0%, 93%, 5%, 52%)

Etymology

Robust
adjective

From the Latin robustus, of oak — implying strength combined with substance. As a color modifier, robust describes saturation combined with body: a robust burgundy, a robust olive. Sits in the bold-and-warm corner alongside strong and solid, with the slightly textural implication of a color that has substance behind the pigment.

Alexandria
noun

Hellenistic Egyptian capital founded by Alexander the Great (332 BCE) — the Library of Alexandria's parchment dye works produced Tyrian purple manuscript-binding leather for the imperial Roman library. Alexandria color refers to a Library of Alexandria-bound Tyrian parchment fragment: a saturated, slightly cool deep violet with the matte finish of multi-bath Murex shellfish dye on tanned Egyptian goatskin.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7a0974
Original
#003a77
Protanopia
#344872
Deuteranopia
#7f1e43
Tritanopia
#292929
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
9.91:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.12:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7A0974
Display P3
Display P3
color(display-p3 0.4373 0.0939 0.4399)
P3 has subtle headroomOKLCH chroma 0.178

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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