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Healthful Geranium

#784940
Notes

Healthful Geranium (#784940) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (10°, 30%, 36%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#784940
RGB
rgb(120, 73, 64)
HSL
hsl(10, 30%, 36%)
HWB
hwb(10 25% 53%)
OKLCH
oklch(45.7% 0.067 31.5)
P3
color(display-p3 0.4446 0.2947 0.2594)
HSV
hsv(10, 47%, 47%)
LAB
lab(36.23% 18.92 13.82)
LCH
lch(36.23% 23.44 36.15)
CMYK
cmyk(0%, 39%, 47%, 53%)

Etymology

Healthful
adjective

Old English hǣlth, health — adjectival suffix -ful. As a color modifier, healthful implies a clear-and-vital-and-wholesome quality where the hue carries the visual register of fresh-air-and-sunlight outdoor health-promoting environment. Sits at the crisp-and-wholesome end of the grid, parallel to salubrious and wholesome in usage.

Geranium
noun

The genus Pelargonium (commonly called geraniums in English horticulture) — particularly P. zonale and P. peltatum, the bright red-flowered geraniums of European balconies and hanging baskets. The color refers to a fresh red geranium bloom in summer: a saturated, slightly orange red with the matte finish of small clustered five-petaled flowers. Brighter than scarlet, warmer than tomato.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#784940
Original
#544f3f
Protanopia
#5f593f
Deuteranopia
#824247
Tritanopia
#525252
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.43:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.83:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##784940
Display P3
Display P3
color(display-p3 0.4446 0.2947 0.2594)
Inside sRGBOKLCH chroma 0.067

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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