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Even Hibiscus

#774964
Notes

Even Hibiscus (#774964) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (325°, 24%, 38%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#774964
RGB
rgb(119, 73, 100)
HSL
hsl(325, 24%, 38%)
HWB
hwb(325 29% 53%)
OKLCH
oklch(46.7% 0.073 344.2)
P3
color(display-p3 0.4411 0.2945 0.3871)
HSV
hsv(325, 39%, 47%)
LAB
lab(37.13% 23.84 -7.54)
LCH
lch(37.13% 25.00 342.46)
CMYK
cmyk(0%, 39%, 16%, 53%)

Etymology

Even
adjective

Old English efen, flat, equal — used as a color modifier since the medieval period for hues that read as uniformly distributed across a surface. Even gray, even tan: the implication is moderate saturation combined with optical uniformity. Sits at the crisp-bucket center alongside steady and balanced.

Hibiscus
noun

Hibiscus rosa-sinensis — the showy mallow of Pacific gardens, the Hawaiian state flower, the source of the deep red sorrel tea sold across West Africa as bissap. The color refers to a fully open hibiscus petal at midday: a hot, slightly magenta red with the velvet texture of a single-day bloom. By evening the same flower has wilted; by morning it's gone.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#774964
Original
#4c5365
Protanopia
#575a63
Deuteranopia
#7d4953
Tritanopia
#555555
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.19:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.92:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##774964
Display P3
Display P3
color(display-p3 0.4411 0.2945 0.3871)
Inside sRGBOKLCH chroma 0.073

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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