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Earnest Petunia

#7742b4
Notes

Earnest Petunia (#7742B4) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (268°, 46%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7742b4
RGB
rgb(119, 66, 180)
HSL
hsl(268, 46%, 48%)
HWB
hwb(268 26% 29%)
OKLCH
oklch(50.0% 0.174 301.8)
P3
color(display-p3 0.4384 0.2690 0.6819)
HSV
hsv(268, 63%, 71%)
LAB
lab(39.77% 45.63 -52.13)
LCH
lch(39.77% 69.28 311.20)
CMYK
cmyk(34%, 63%, 0%, 29%)

Etymology

Earnest
adjective

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Petunia
noun

Petunia × atkinsiana, the modern garden hybrid bred from South American Petunia species in the nineteenth century — now the most-planted annual bedding flower in North America. The color refers to a deep purple petunia in summer container bloom: a saturated, slightly red-shifted deep purple with the satiny finish of trumpet-shaped flowers. Cooler than orchid, warmer than violet, with the bedding-plant weight of a genus bred for nearly endless color and continuous bloom.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7742b4
Original
#005db8
Protanopia
#1a5db1
Deuteranopia
#6b5b75
Tritanopia
#555555
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.52:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.22:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7742B4
Display P3
Display P3
color(display-p3 0.4384 0.2690 0.6819)
P3 has subtle headroomOKLCH chroma 0.174

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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