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Rich Tanzanite

#773e8b
Notes

Rich Tanzanite (#773E8B) is a true violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (284°, 38%, 39%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#773e8b
RGB
rgb(119, 62, 139)
HSL
hsl(284, 38%, 39%)
HWB
hwb(284 24% 45%)
OKLCH
oklch(46.8% 0.133 316.6)
P3
color(display-p3 0.4370 0.2545 0.5288)
HSV
hsv(284, 55%, 55%)
LAB
lab(36.43% 38.02 -32.83)
LCH
lch(36.43% 50.23 319.18)
CMYK
cmyk(14%, 55%, 0%, 45%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Tanzanite
noun

A blue-violet variety of zoisite — discovered in 1967 in a single small area of northern Tanzania near Mount Kilimanjaro and marketed by Tiffany & Co. shortly after. The color refers to a faceted tanzanite cut to maximize its strong pleochroism: a saturated, slightly violet-shifted deep blue-purple with the gem's signature internal life. Cooler than amethyst, warmer than iolite, with the gem-trade specificity of a stone that occurs in exactly one place on Earth.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#773e8b
Original
#2d528e
Protanopia
#3f5789
Deuteranopia
#764a5e
Tritanopia
#505050
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.38:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.85:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##773E8B
Display P3
Display P3
color(display-p3 0.4370 0.2545 0.5288)
P3 has subtle headroomOKLCH chroma 0.133

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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