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Level Kvass

#773358
Notes

Level Kvass (#773358) is a deep magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (327°, 40%, 33%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#773358
RGB
rgb(119, 51, 88)
HSL
hsl(327, 40%, 33%)
HWB
hwb(327 20% 53%)
OKLCH
oklch(42.6% 0.105 348.7)
P3
color(display-p3 0.4335 0.2155 0.3396)
HSV
hsv(327, 57%, 47%)
LAB
lab(31.80% 34.30 -7.90)
LCH
lch(31.80% 35.20 347.02)
CMYK
cmyk(0%, 57%, 26%, 53%)

Etymology

Level
adjective

Latin libella, small-balance / level-tool — sharing root with libra (balance). As a color modifier, level implies a clear-and-horizontal-true quality where the hue carries the visual register of gravity-perpendicular-and-perfectly-horizontal surface. Sits at the crisp-and-balanced end of the grid, parallel to plumb and flat in usage.

Kvass
noun

Eastern European kvass — a low-alcohol fermented drink made from rye-bread and beet-or-fruit additions, particularly the deep-magenta beet-kvass of Russian and Ukrainian post (Lenten) traditions. Kvass color refers to a freshly poured Russian-style beet-kvass in a clear-glass beer-mug: a saturated, slightly cool deep magenta with the matte finish of betalain-pigmented fermented-beet liquor on a dark birch-bench tavern surface.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#773358
Original
#3a4359
Protanopia
#4d4f56
Deuteranopia
#7f3141
Tritanopia
#444444
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.75:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.40:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##773358
Display P3
Display P3
color(display-p3 0.4335 0.2155 0.3396)
P3 has subtle headroomOKLCH chroma 0.105

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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