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Soaked Ruby

#77174c
Notes

Soaked Ruby (#77174C) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (327°, 68%, 28%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#77174c
RGB
rgb(119, 23, 76)
HSL
hsl(327, 68%, 28%)
HWB
hwb(327 9% 53%)
OKLCH
oklch(38.8% 0.139 352.1)
P3
color(display-p3 0.4279 0.1253 0.2925)
HSV
hsv(327, 81%, 47%)
LAB
lab(26.90% 44.83 -7.39)
LCH
lch(26.90% 45.43 350.64)
CMYK
cmyk(0%, 81%, 36%, 53%)

Etymology

Soaked
adjective

Old English sūcian, to suck up liquid — past-participle of soak. As a color modifier, soaked implies a deep-saturation quality where the hue has reached fiber-saturation in dyed textile. Sits at the deep-and-saturated end of the grid, parallel to drenched and steeped in usage.

Ruby
noun

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#77174c
Original
#29354d
Protanopia
#45464a
Deuteranopia
#810d2f
Tritanopia
#2f2f2f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
10.44:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.01:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##77174C
Display P3
Display P3
color(display-p3 0.4279 0.1253 0.2925)
P3 has subtle headroomOKLCH chroma 0.139

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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