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Modest Indaco

#7690ca
Notes

Modest Indaco (#7690CA) is a true azure with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (221°, 44%, 63%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7690ca
RGB
rgb(118, 144, 202)
HSL
hsl(221, 44%, 63%)
HWB
hwb(221 46% 21%)
OKLCH
oklch(65.7% 0.092 265.4)
P3
color(display-p3 0.4829 0.5617 0.7742)
HSV
hsv(221, 42%, 79%)
LAB
lab(59.94% 5.75 -32.85)
LCH
lch(59.94% 33.35 279.93)
CMYK
cmyk(42%, 29%, 0%, 21%)

Etymology

Modest
adjective

Latin modestus, moderate — used as a color modifier since the sixteenth century for hues that read as understated and unwilling to claim more visual space than they need. Modest taupe, modest beige: moderate-to-low saturation combined with optical restraint. Sits at the crisp-and-quiet edge of the grid alongside quiet and plain.

Indaco
noun

The Italian word for indigo — borrowed via Greek indikon (Indian thing). Indaco in Italian art vocabulary refers specifically to the deep-blue plant-dye pigment used in Italian Renaissance painting for the Marian mantles and aristocratic dress. The color refers to indaco pigment in tempera: a saturated, slightly cool deep blue. The Italian cousin of indigo.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7690ca
Original
#7c95cd
Protanopia
#738dc9
Deuteranopia
#599ca4
Tritanopia
#8f8f8f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.18:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.61:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7690CA
Display P3
Display P3
color(display-p3 0.4829 0.5617 0.7742)
P3 has subtle headroomOKLCH chroma 0.092

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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