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Direct Murasakiawa

#76618d
Notes

Direct Murasakiawa (#76618D) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (269°, 18%, 47%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#76618d
RGB
rgb(118, 97, 141)
HSL
hsl(269, 18%, 47%)
HWB
hwb(269 38% 45%)
OKLCH
oklch(53.0% 0.072 305.9)
P3
color(display-p3 0.4495 0.3835 0.5413)
HSV
hsv(269, 31%, 55%)
LAB
lab(44.69% 17.61 -21.14)
LCH
lch(44.69% 27.51 309.79)
CMYK
cmyk(16%, 31%, 0%, 45%)

Etymology

Direct
adjective

From the Latin directus, straight — used as a color modifier since the eighteenth century for hues that read as straightforward and unambiguous. Direct red, direct green: moderate-to-high saturation combined with optical clarity. Sits at the crisp-bucket center alongside clear and frank.

Murasakiawa
noun

Japanese pale-purple shade (薄紫, usu-murasaki in modern usage) — historically a kasane layer color combining a thin gromwell-dyed silk over a pale silk substrate. Murasakiawa color refers to a Heian-period second-rank kasane sleeve layer: a saturated, slightly cool deep violet with the silk luster of single-bath gromwell-root dye on layered silk crepe. Slightly cooler than full murasaki.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#76618d
Original
#59698f
Protanopia
#5d6a8c
Deuteranopia
#736771
Tritanopia
#696969
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.43:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.86:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##76618D
Display P3
Display P3
color(display-p3 0.4495 0.3835 0.5413)
Inside sRGBOKLCH chroma 0.072

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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