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Tough Bellflower

#7640d7
Notes

Tough Bellflower (#7640D7) is a true indigo with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (261°, 65%, 55%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7640d7
RGB
rgb(118, 64, 215)
HSL
hsl(261, 65%, 55%)
HWB
hwb(261 25% 16%)
OKLCH
oklch(52.4% 0.216 294.0)
P3
color(display-p3 0.4342 0.2615 0.8127)
HSV
hsv(261, 70%, 84%)
LAB
lab(41.88% 55.48 -69.07)
LCH
lch(41.88% 88.59 308.77)
CMYK
cmyk(45%, 70%, 0%, 16%)

Etymology

Tough
adjective

Old English tōh, firm / tenacious — sharing root with German zäh. As a color modifier, tough implies a saturated-and-resilient quality where the hue resists fading-and-modulation through its strong pigmentation. Sits at the bold-and-resilient end of the grid, parallel to rugged and hardy in usage.

Bellflower
noun

The genus Campanula — Latin for little bell — small to mid-sized perennials whose bell-shaped blue or violet flowers fill rock gardens and herbaceous borders across temperate climates. The color refers to a fresh Campanula medium canterbury bell: a saturated, slightly violet-shifted blue with the matte finish of a single bell-form flower. Cooler than periwinkle, warmer than larkspur, with the cottage-garden weight of a plant that names an entire genus and color.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7640d7
Original
#0064db
Protanopia
#0060d4
Deuteranopia
#5a6687
Tritanopia
#565656
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.03:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.48:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7640D7
Display P3
Display P3
color(display-p3 0.4342 0.2615 0.8127)
P3 has visible headroomOKLCH chroma 0.216

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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