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Highborn Aubergine

#7623a0
Notes

Highborn Aubergine (#7623A0) is a true violet with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (280°, 64%, 38%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7623a0
RGB
rgb(118, 35, 160)
HSL
hsl(280, 64%, 38%)
HWB
hwb(280 14% 37%)
OKLCH
oklch(44.8% 0.192 311.1)
P3
color(display-p3 0.4262 0.1611 0.6050)
HSV
hsv(280, 78%, 63%)
LAB
lab(33.12% 54.93 -50.94)
LCH
lch(33.12% 74.92 317.16)
CMYK
cmyk(26%, 78%, 0%, 37%)

Etymology

Highborn
adjective

Old English hēah-boren, high-born — past-participle of bear. As a color modifier, highborn implies a saturated-and-aristocratic-and-elite quality, the deep-rich color of pre-modern English high-born aristocratic-class livery-and-armorial bearings. Sits at the bold-and-aristocratic end of the grid, parallel to noble and aristocratic in usage.

Aubergine
noun

The French and British name for the eggplant — borrowed from the Catalan albergínia and ultimately from the Sanskrit vātiṅgaṇa. Aubergine as a color name carries with it the slightly more aristocratic register of the European-language version of the word. The color refers to the same fruit as eggplant but shifted slightly redder in popular usage: a saturated, slightly red-shifted very deep purple with the polished finish of waxy fruit. Cooler than wine, warmer than indigo.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7623a0
Original
#004aa3
Protanopia
#034f9d
Deuteranopia
#704161
Tritanopia
#3e3e3e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.34:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.52:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7623A0
Display P3
Display P3
color(display-p3 0.4262 0.1611 0.6050)
P3 has visible headroomOKLCH chroma 0.192

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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