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Cool Lingonberry

#752b5f
Notes

Cool Lingonberry (#752B5F) is a deep magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (318°, 46%, 31%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#752b5f
RGB
rgb(117, 43, 95)
HSL
hsl(318, 46%, 31%)
HWB
hwb(318 17% 54%)
OKLCH
oklch(41.5% 0.122 341.0)
P3
color(display-p3 0.4244 0.1872 0.3639)
HSV
hsv(318, 63%, 46%)
LAB
lab(30.25% 38.78 -14.82)
LCH
lch(30.25% 41.51 339.08)
CMYK
cmyk(0%, 63%, 19%, 54%)

Etymology

Cool
adjective

Old English cōl, of low temperature — used as a color modifier as the complement to warm. Cool gray, cool blue: the optical impression of a slight blue-green shift, even within otherwise warm or neutral hues. Sits across the crisp, hushed, pale, and neutral buckets.

Lingonberry
noun

Eurasian Vaccinium vitis-idaea — a small alpine Ericaceae native to the Scandinavian boreal forest, whose deep-magenta drupe is the eponymous fruit-base of Swedish lingonberry jam (the IKEA dining-hall standard). Lingonberry color refers to a freshly hand-picked Vaccinium vitis-idaea drupe-cluster in a Småland forest: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich lingonberry skin and pulp.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#752b5f
Original
#304061
Protanopia
#454c5d
Deuteranopia
#7c2c41
Tritanopia
#3e3e3e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
9.26:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.27:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##752B5F
Display P3
Display P3
color(display-p3 0.4244 0.1872 0.3639)
P3 has subtle headroomOKLCH chroma 0.122

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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