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Loud Brittany

#74b649
Notes

Loud Brittany (#74B649) is a true lime with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (96°, 43%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#74b649
RGB
rgb(116, 182, 73)
HSL
hsl(96, 43%, 50%)
HWB
hwb(96 29% 29%)
OKLCH
oklch(70.8% 0.158 134.9)
P3
color(display-p3 0.5134 0.7070 0.3450)
HSV
hsv(96, 60%, 71%)
LAB
lab(67.76% -40.11 47.88)
LCH
lch(67.76% 62.46 129.96)
CMYK
cmyk(36%, 0%, 60%, 29%)

Etymology

Loud
adjective

Old English hlūd, making noise — borrowed metaphorically as a color word since the nineteenth century. Loud red, loud yellow: a color so saturated it announces itself without needing surrounding context. Sits in the bright-bucket extreme alongside electric and striking. Carries a slightly pejorative implication of excess.

Brittany
noun

The Celtic French peninsula — and the saturated green of Breton hillsides, triskel embroidery, and the Bretagne verte (green Brittany) of inland farmland. Brittany refers to a Breton hillside in spring: a saturated, slightly cool deep green with the matte finish of high-rainfall Atlantic pasture.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#74b649
Original
#bca93d
Protanopia
#b3a351
Deuteranopia
#73b09f
Tritanopia
#a0a0a0
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.46:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.53:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##74B649
Display P3
Display P3
color(display-p3 0.5134 0.7070 0.3450)
P3 has subtle headroomOKLCH chroma 0.158

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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