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Electrifying Rush

#74b200
Notes

Electrifying Rush (#74B200) is a true lime with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (81°, 100%, 35%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#74b200
RGB
rgb(116, 178, 0)
HSL
hsl(81, 100%, 35%)
HWB
hwb(81 0% 30%)
OKLCH
oklch(69.4% 0.187 130.2)
P3
color(display-p3 0.5092 0.6917 0.2067)
HSV
hsv(81, 100%, 70%)
LAB
lab(66.18% -42.08 67.11)
LCH
lch(66.18% 79.21 122.09)
CMYK
cmyk(35%, 0%, 100%, 30%)

Etymology

Electrifying
adjective

Greek ēléktron, amber — present-participle of electrify, named after the static-electricity property of rubbed amber. As a color modifier, electrifying implies a saturated-and-shocking-and-active quality, the bright color of Tesla-coil high-voltage atmospheric-discharge emission. Sits at the bright-and-active end of the grid, parallel to charged and neon in usage.

Rush
noun

The genus Juncus — wetland sedge-family plants whose hollow green stems were used historically for rushlights (torches dipped in tallow) and traditional weaving. The color refers to a clump of fresh rushes in a damp meadow: a saturated, slightly cool deep yellow-green with the matte finish of round hollow stalks.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#74b200
Original
#bba400
Protanopia
#b29f23
Deuteranopia
#77aa97
Tritanopia
#989898
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.59:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.11:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##74B200
Display P3
Display P3
color(display-p3 0.5092 0.6917 0.2067)
P3 has visible headroomOKLCH chroma 0.187

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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