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Serviceable Custard

#748024
Notes

Serviceable Custard (#748024) is a deep yellow with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (68°, 56%, 32%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary blue. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#748024
RGB
rgb(116, 128, 36)
HSL
hsl(68, 56%, 32%)
HWB
hwb(68 14% 50%)
OKLCH
oklch(57.2% 0.115 116.6)
P3
color(display-p3 0.4637 0.5005 0.2050)
HSV
hsv(68, 72%, 50%)
LAB
lab(51.01% -17.21 45.95)
LCH
lch(51.01% 49.06 110.53)
CMYK
cmyk(9%, 0%, 72%, 50%)

Etymology

Serviceable
adjective

Latin servītium, service — adjectival suffix -able. As a color modifier, serviceable implies a clear-and-fit-for-purpose-and-durable quality where the hue carries the visual register of long-lasting-and-functional everyday-use design. Sits at the crisp-and-functional end of the grid, parallel to practical and utilitarian in usage.

Custard
noun

A cooked mixture of egg yolks and milk or cream — the foundational sauce of European pastry from medieval times forward. The color refers to a chilled vanilla custard or crème anglaise: a soft, slightly off-white yellow with the satiny surface of cooked egg protein. Lighter than yolk (the eggs are diluted), warmer than cream, with the kitchen-canon familiarity of an everyday culinary color.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#748024
Original
#897915
Protanopia
#887a2b
Deuteranopia
#7b796e
Tritanopia
#777777
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.32:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.86:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##748024
Display P3
Display P3
color(display-p3 0.4637 0.5005 0.2050)
P3 has subtle headroomOKLCH chroma 0.115

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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