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Punchy Toga

#7444ac
Notes

Punchy Toga (#7444AC) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (268°, 43%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7444ac
RGB
rgb(116, 68, 172)
HSL
hsl(268, 43%, 47%)
HWB
hwb(268 27% 33%)
OKLCH
oklch(49.4% 0.161 302.1)
P3
color(display-p3 0.4287 0.2755 0.6521)
HSV
hsv(268, 60%, 67%)
LAB
lab(39.29% 41.83 -48.19)
LCH
lch(39.29% 63.81 310.95)
CMYK
cmyk(33%, 60%, 0%, 33%)

Etymology

Punchy
adjective

A modern adjectival form of punch, to strike sharply. Used as a color word since the early twentieth century for hues that read as highly contrasting and visually loud. Punchy red, punchy yellow: the implication is full saturation combined with optical impact. Sits across the bold and bright buckets, near vivid and striking.

Toga
noun

The Roman ceremonial-citizen mantle — particularly the toga picta (painted toga) worn by triumphant generals and emperors, dyed entirely in Tyrian purple with gold-thread embroidered figures. Toga color refers to a Roman-imperial toga picta on a triumphal arch spolia relief: a saturated, slightly cool deep violet with the matte finish of multi-bath Tyrian shellfish-dye on multi-rolled woolen toga cloth. Distinct from the white toga virilis.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7444ac
Original
#0a5caf
Protanopia
#275caa
Deuteranopia
#695971
Tritanopia
#565656
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.63:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.17:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7444AC
Display P3
Display P3
color(display-p3 0.4287 0.2755 0.6521)
P3 has subtle headroomOKLCH chroma 0.161

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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