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Cleansed Zinnia

#743d0a
Notes

Cleansed Zinnia (#743D0A) is a deep orange with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (29°, 84%, 25%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary azure. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#743d0a
RGB
rgb(116, 61, 10)
HSL
hsl(29, 84%, 25%)
HWB
hwb(29 4% 55%)
OKLCH
oklch(42.1% 0.097 56.4)
P3
color(display-p3 0.4261 0.2501 0.0941)
HSV
hsv(29, 91%, 45%)
LAB
lab(31.97% 20.50 38.42)
LCH
lch(31.97% 43.55 61.93)
CMYK
cmyk(0%, 47%, 91%, 55%)

Etymology

Cleansed
adjective

Old English clǣnsian, to make clean — past-participle of cleanse. As a color modifier, cleansed implies a clear-and-purified quality where the hue has been stripped of any contaminating tint. Sits at the crisp-and-clear end of the grid, parallel to fresh and pristine in usage.

Zinnia
noun

The genus Zinnia — particularly Z. elegans, the Mexican wildflower bred into the cottage-garden classic by nineteenth-century European horticulturalists. The color refers to an orange Zinnia at peak bloom: a saturated, slightly red orange with the matte finish of dahlia-form composite flower. Brighter than marigold.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#743d0a
Original
#4d4401
Protanopia
#5b5009
Deuteranopia
#803134
Tritanopia
#454545
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.70:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.41:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##743D0A
Display P3
Display P3
color(display-p3 0.4261 0.2501 0.0941)
P3 has subtle headroomOKLCH chroma 0.097

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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