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Velvety Hashita

#7428a5
Notes

Velvety Hashita (#7428A5) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (276°, 61%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7428a5
RGB
rgb(116, 40, 165)
HSL
hsl(276, 61%, 40%)
HWB
hwb(276 16% 35%)
OKLCH
oklch(45.4% 0.190 308.1)
P3
color(display-p3 0.4201 0.1767 0.6239)
HSV
hsv(276, 76%, 65%)
LAB
lab(33.87% 53.73 -52.75)
LCH
lch(33.87% 75.30 315.53)
CMYK
cmyk(30%, 76%, 0%, 35%)

Etymology

Velvety
adjective

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Hashita
noun

Japanese 半色, half-color — the technical Heian-court term for any kasane layer combination yielding a specific hue rather than a primary one. Hashita color refers to a Heian-period hashita-iro combination of a single-bath gromwell-and-indigo: a saturated, slightly cool deep violet with the silk luster of layered single-bath natural dye on hand-spun silk crepe.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7428a5
Original
#004da8
Protanopia
#0050a2
Deuteranopia
#6c4665
Tritanopia
#414141
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.11:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.59:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7428A5
Display P3
Display P3
color(display-p3 0.4201 0.1767 0.6239)
P3 has visible headroomOKLCH chroma 0.190

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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